Social & PR Manager or Staff, SHISEIDO Global Brand Unit

Location:  Shiodome
Division:  SHISEIDO Global Brand Unit
Job level:  Manager or Staff
Reports to:  Group Manager
Contract type:  Full-time
 

Roles & Responsibilities（業務内容）

• Key Objectives of the Role

  - Strong understanding of the global influencer landscape and can source new and creators and conceptualizes innovative strategies across various categories and social channels.

  - Focuses on how global influencer and brand partnership strategies can drive awareness on a global scale and then integrated on a regional and local level.

  - Partners with global marketing teams to align on key messaging and with the global social team to ensure all content creation is amplified across owned channels.

  - Partner with Global Social teams to amplify KOL content in alignment with business objectives and launch strategies across relevant SHISEIDO owned platforms.

  - Conceptualize and execute global influencer strategy for select new product launches.

Requirements（必要な能力/経験/資質）

• 5+ years of creator marketing and communications experience; beauty and fashion industry experience preferred

• Good handle on current trending creators and pop culture

• Expert in Asia influencer and creator strategy and ideates new and compelling strategies for increased brand awareness.

• Strong understanding of beauty and cosmetics industry

• Ability to develop and execution strategy, plans and budgets

• High level of creativity; excellent writing and presentation skills

• Strong Communication skill in English