Personal Beauty Specialist - Clé de Peau Beauté 1

Date:  29 Sept 2025
Location:  Singapore
Company:  Shiseido

Clé de Peau Beauté

 

Job Description

Personal Beauty Specialist (PBS)

 

Luxury brand Clé de Peau Beauté was established in Japan in 1982 with the mission to forge new frontiers in skin-cell science. Taking its name from the French for the key to skin’s beauty, the brand offers skincare, colour makeup and base makeup items on a global scale. Each formula is created to help women unlock skin’s innate potential while revealing their radiance within. In 2019, the brand launched its Power of Radiance program to help empower women through education. Clé de Peau Beauté will continue to deliver the power of radiance to women around the world.

 

In this document, the roles will be collectively termed as PBS.

 

 

Key Responsibilities

 

The PBS reports into the Counter/Store Manager and Sales Executive (commercial team) and responsible for providing the brand’s highest standard of service to customers at his/her assigned retail outlet and driving sales and profits within the brand. He/she will also be work closely with the Store Manager to ensure smooth daily operations.

 

Main Functions

  • Ensures smooth day-to-day counter/boutique business operations.
  • Working closely with retail team members to achieve sales targets monthly.
  • Exudes proper and professional conduct at the counter.
  • Ensures proper daily grooming (makeup and dressing) based on brand’s requirement.

 

Responsibilities (but not limited to):

 

Operations & Achieving Sales Targets

  • Ensures timely reporting for daily store operations.
  • Attends counter briefings from Store Manager to get updates on brand, marketing, and education communications.
  • Be aware of sales targets and goals to achieve in the briefing sessions.
  • Monitoring personal monthly sales productivity KPIs – AUS/IPT
  • Maintain a cohesive and cooperative work environment to work towards achieving brand sales target and business growth.
  • Performs cashiering duties at counters/FSS in a professional manner and with highest respect to customers. Highest level of accuracy and integrity are required.
  • FSS PBS: Follows SOP for team members the proper management of opening cash float, and daily cash collection and consolidation for banking in monthly, as well as proper documentation of card charge slips for submission to Finance Department. To report any discrepancies in daily sales tally to Store Manager and Sales Executive.

 

Stocks/Inventory Management

  • Performs monthly inventory counts designated by the Store Manager, managing stock-in/receiving for stock freshness and report to Store Manager any discrepancies and to highlight any aging stocks.
  • To practice FEFO (First-Expired, First-Out), i.e., oldest batch of stocks to be sold first, thus proper management of stock arrangement is required of team members.
  • Maintaining OOS list and following up on the stock orders with Store Manager and update Store Manager on high-demand SKUs, based on current market trends.

 

Counter/Store Maintenance

  • Daily checks on counter/boutique merchandizing units and product displays are adhered to Brand’s merchandizing guidelines and update Store Manager for discrepancies.
  • Ensure store cleanliness and hygiene through daily housekeeping and post-Covid hygiene SOP on testers are well-managed.
  • Report to contractor/maintenance team on any malfunction to store/counter’s electricity or fixtures and update the Store Manager.
  • Forecast and replenish counter hygiene supplies regularly through the Store Manager.

 

 

Staff Coaching & Development (for Senior PBS)

  • Assist the Store Manager in coaching new PBS in the team (particularly new hire OJT), coordinating closely with the Store Manager and the given onboarding coaching agendas by the Education Department.
  • Provide regular updates to the Store Manager on the working progress of new hires.
  • To ensure all team members are aware of their roles and responsibilities, targets, and goals.
  • To coach slower performing team members by reinforcing service standards and product knowledge. Demonstrate selling skills to team members.
  • Assist Store Manager in ensuring team members’ daily grooming (makeup and dressing) conforms to CPB high standards and provide feedback to the team members for improvement.

 

 

Service Excellence & CRM

  • Provide an excellent shopping experience for customers at the counter/boutique and ensuring retail team uphold high-level of customer service standards.
  • Handling and managing customer complaints.
  • Recruit new customers as well as building good relations with current customers.
  • Be aware of the brand’s CRM initiatives and customer-data collection, strictly adhering to the PDPA guidelines.

 

 

Brand Education

  • The PBS is required to go through on-the-job coaching with the Store Manager during the first month of employment, and then scheduled for 7-day brand induction with the Education Team.
  • During the OJT period, the PBS will receive trainings in product knowledge, CPB iconic skincare application and makeup artistry techniques, customer service as well as sales and operation.
  • The PBS will be required to attend all training sessions arranged by the Education Department, regardless of virtual or classroom trainings.
    • Seasonal Seminars are conducted to showcase seasonal new launches and application techniques.
    • PBS will also be considered for further personnel development through career advancement programs, elevating their skills, presentation, and workshop facilitation.
  • The PBS may be selected or requested to work on projects targeted for social media to support brand campaigns and launches.

 

 

Others:

  • Assist the Store Manager and Brand Team for brand PR, consumer, or sale event.
  • Inspire customers with expertise on beauty trends and product knowledge and determine customer needs and assist in finding appropriate CPB products.
  • May be assigned to work at Brand’s or Company’s external events, not limited to, media presentations, livestreams, on-stage demonstrations for PR event/consumer workshops, etc.
  • Adheres strictly to Shiseido Code of Conduct and Ethnics (CoCE).

 

 

Job Qualifications:

  • Express a strong passion to work in the beauty and cosmetics industry.
  • Minimum GCE ‘N’ Level or equivalent, and equipped with 2-3 years of luxury skincare retail brand experience preferred.
  • Possesses certificate(s) in Facial Treatment/Makeup Artistry preferred.
  • Good English written and verbal communication skills with a pleasant personality.
  • Computer literacy, especially in Office 365 Suite (MS Word, MS Excel, MS Outlook, MS PowerPoint, MS Teams).
  • Be reliable, dependable, and punctual.
  • Have a high standard of attention to detail and shown strong initiative in given tasks.
  • Display good leadership (people management), strong communication and problem-solving ability working in a team.
  • Demonstrate ability to multi-task and manage stress in the fast-paced team environment.
  • Ability to work a flexible schedule including weekends and/or public holidays (dependent on counter staffing needs)

 

Interested candidates to send their complete CV with recent photograph attached to _alice.heng@shiseido.com.sg________________.

 

We regret to inform that only shortlisted candidates will be notified for interview.

CVs without photograph attached will be rejected.

 

 

About the Brand:

Today, Clé de Peau Beauté remains driven by an uncompromising pursuit of excellence and an unwavering belief in the limitless reserve of inner beauty.

 

With a full range of exceptionally crafted skincare, colour, and complexion products and an unparalleled level of service, Clé de Peau Beauté empowers each and every woman to unlock the power of her radiance… and shine her light on her world.

 


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