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Brand Manager, Drunk Elephant

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Date: 09-Jun-2021

Location: Singapore, 01, SG

Company: Shiseido

MAIN PURPOSE

Reporting to the General Manager of Prestige Brand Division, your primary role is to manage and drive the success of the brand in Singapore.  

 

KEY RESPONSIBILITIES

  • Developing business strategy to drive strong growth
  • Achieving monthly and annual sales and profit targets
  • Stocks management and forecasting
  • Develop strong marketing and media strategies to drive demand, enhance awareness and visibility of the brand
  • Develop strong PR relations and focused strategy to enhance the brand equity
  • Social media management
  • Drive partnerships with retailers, media and all internal and external stakeholders
  • Develop and strong ecommerce strategy
  • Develop a strong CRM strategy to grow and recruit customers and encourage loyalty (phase 2)
  • Have a strong involvement in the sale channel to ensure a strong retail team

 

REQUIREMENTS

  • Minimum 7 years of relevant brand and marketing experience, either in Cosmetic or Fashion/Luxury industry.
  • Experienced in PR, Product Launch, Event Management as well as Budget Control, Sales Operation and Administration.
  • Strong business acumen
  • Possess strong working relationship with media and trade partners
  • Familiar in Public Speaking with Excellent presentation and organization skills 
  • Strong number and analytical skills; must be able to fully understand P&L management
  • Go getter to be able to achieve target under pressure; multi-tasker
  • Knowledge in ecommerce and CRM management is an advantage


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