Please only apply to the role if you are available to commit to a 6 months internship for the period Jul - Dec 2024 / Aug - Jan 2025.

MAIN PURPOSE 

To provide administrative, operational, and strategic support to regional CRM initiatives, roadmap and projects including (but not limited to): loyalty management system Kizuna, loyalty program management, customer engagement personalization journey, basic to advanced analytics and ad hoc projects.  

The position will work alongside Digital & Ecommerce department, Regional Brands team as well as local CRM and brands team.  

KEY RESPONSIBILITIES 

• Support the launch of Shiseido and NARS brands on loyalty management system Kizuna. 

• Assist in loyalty program standardization for Shiseido, Cle de Peau Beaute and NARS.  

• Compile best practices playbooks on CRM recruitment, campaigns, and member engagement, communications, and personalisation.  

• Assist in data analytics to derive insights and drive CRM objectives.  

• Perform competitive analysis to identify gaps and potential growth opportunities.  

• Work alongside CRM Manager to drive Pure Players growth such as Lazada and Shopee 

• Support CRM team in planning meeting agenda with global, regional and local stakeholders.  

• Assist in CRM KPI reporting on monthly basis.  

REQUIREMENTS 

• Proficient in Excel and PowerPoint.  

• Willing to learn with an inquisitive mind, asking the right questions. 

• A team player who is comfortable and happy to contribute to a dynamic team environment.  

• Proactive and resourceful, able to work independently with supervision.  

• Multilingual in one other Asian language will be an added bonus.  

• Vocal and enjoy working in a team that values a family-oriented, success-achieving and fun-loving surroundings.