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Shiseido E-commerce Manager

Date:  Jun 4, 2021
Location:  Seoul
Company:  Shiseido
Country/Region:  KR
Department: 
Custom Field 4:  Employee (Permanent)
Company:  Shiseido

MAIN PURPOSE

 

To manage SK’s eCommerce channels that includes Retailer.com and Pure players and to plan, align, and execute a marketing program by ensuring Brand prestigeness.

 

KEY RESPONSIBILITIES

 

  • Design Brand EC strategies.
  • Develop EC multi-channel marketing strategies (Retailer.com, Pure player) with channel-fit and customized solution.
  • Potentialize Traffic and conversion KPIs and maximize ROI of all ecommerce activities
  • Understanding on how to connect online marketing initiatives to tangible business results.
  • Oversee the tracking and analysis of marketing campaign to ensure Brand is constantly learning and improving their marketing tactics and spending
  • Stay current with industry trends and best practices
  • Work with internal team, and EC retailers, and vendors to drive revenue in EC channels.
  • Continuously drive sales and conversions to achieve eCommerce aspirations through SKUs assortment, bundling and promotions
  • Manage e-Business budget to ensure the best ROI
  • Identify new e-business opportunities and lead new e-business doors opening projects, aligned with global and regional team
  • Follow up global and local e-business projects

 

REQUIREMENTS

 

  • Bachelor’s degree in the equivalent coursework
  • More than 4 years of eCommerce experience, preferred Luxury/Cosmetic industry career
  • Interest in the beauty industry & career advantage
  • Must have a good understanding of all aspects of selling online, on brand.com sites as well as third party sites as above.
  • Enjoys online related work and actively engages in digital communication.
  • Fluent Korean in speaking and writing / proper English skills for business communication in speaking and writing.


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