🚨 This position is for the " Brand Shiseido " under Shiseido Korea. Please note this is not a company-wide marketing role. 🚨

MAIN PURPOSE

Act as the primary liaison for Sales, Training, PR, VM, CRM and other departments in a highly collaborative environment.

KEY RESPONSIBILITIES

• Develop new product launch plans and communication strategies.
• Establish campaign strategies and objectives, including new product strategies, VM & POS plans, ensuring successful campaign launches in close collaboration with relevant teams.
• Plan and implement campaign activities by channel (POS, events, etc.)
• Provide weekly campaign sales reports and analyze key product performance.
• Support the senior product manager in setting short- and long-term strategies.
• Oversee all aspects of local development, including print production, POS materials, and special events, ensuring seamless execution at POS levels through direct communication with counter managers, retail managers, and on-site visits.
• Develop engaging event content (for podiums and pop-ups) and propose customer activities aligned with global guidelines.
• Analyze and manage campaign and promotional expenses.
• Gather campaign feedback from internal teams and share insights with global teams.
• Work closely with external agencies to recruit promoters, produce campaign materials, and execute events.
• Monitor key competitor activities, new product launches, and market trends.
• Forecast sales and purchase orders (PO) for new and regular product lines.  
• Manage orders and stock levels for saleable items and SPM.
• Track and control SPM usage.

REQUIREMENTS

• Bachelor’s Degree in a related field.
• Minimum of 3 years’ experience in Product Management or a related role.
• Fluent in both Korean and English (written and spoken).
• Strong passion for beauty and fashion, with a keen eye for trends and concept development.
• Excellent interpersonal skills with the ability to collaborate across multiple departments.
• Highly organized, detail-oriented, and adept at multitasking.
• Proficiency in Microsoft Office; Knowledge of SAP is a plus.

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