PM Associate, Shiseido (Korean only)
🚨 This position is for the "Brand Shiseido" under Shiseido Korea. Please note this is not a company-wide marketing role. 🚨
MAIN PURPOSE
Act as the primary liaison for Sales, Training, PR, VM, CRM and other departments in a highly collaborative environment.
KEY RESPONSIBILITIES
· Develop new product launch plans and communication strategies.
· Establish campaign strategies and objectives, including new product strategies, VM & POS plans, ensuring successful campaign launches in close collaboration with relevant teams.
· Plan and implement campaign activities by channel (POS, events, etc.)
· Provide weekly campaign sales reports and analyze key product performance.
· Support the senior product manager in setting short- and long-term strategies.
· Oversee all aspects of local development, including print production, POS materials, and special events, ensuring seamless execution at POS levels through direct communication with counter managers, retail managers, and on-site visits.
· Develop engaging event content (for podiums and pop-ups) and propose customer activities aligned with global guidelines.
· Analyze and manage campaign and promotional expenses.
· Gather campaign feedback from internal teams and share insights with global teams.
· Work closely with external agencies to recruit promoters, produce campaign materials, and execute events.
· Monitor key competitor activities, new product launches, and market trends.
· Forecast sales and purchase orders (PO) for new and regular product lines.
· Manage orders and stock levels for saleable items and SPM.
· Track and control SPM usage.
REQUIREMENTS
· Bachelor’s Degree in a related field.
· Minimum of 2 years’ experience in Product Management or a related role.
· Fluent in both Korean and English (written and spoken).
· Strong passion for beauty and fashion, with a keen eye for trends and concept development.
· Excellent interpersonal skills with the ability to collaborate across multiple departments.
· Highly organized, detail-oriented, and adept at multitasking.
· Proficiency in Microsoft Office; Knowledge of SAP is a plus.
#LI-DNI
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Product Manager, Operations, Marketing