Field & Education Coach Drunk Elephant

FIELD & EDUCATION COACH – DRUNK ELEPHANT (NL)

• Company: Shiseido The Netherlands
• Location: Netherlands
• Business group: Drunk Elephant
• Function: Retail
• Experience required: Minimum 5 years
• Date of publication: December 2024

POSITION

As a Field & Education Coach for Shiseido Netherlands, you are at the basis of Drunk Elephants’ exclusive products in the Netherlands. The Field & Education Coach is the ambassador for Drunk Elephant on the shop floor. She/he represents the brand values ​​at all times to the retailer teams and our own beauty experts, while building and maintaining a longer-term relationship is central.

As a Field & Education Coach you are mainly responsible for coaching on the job, providing training and organizing training events for Drunk Elephant in the Netherlands, and making sure all execution is according the international brand guidelines. The Field & Education Coach reports directly to the Marketing Director of Drunk Elephant.

The priority is to coach, train and motivate the retailer teams and our own beauty experts to strengthen their own competencies with your knowledge of skincare, Drunk Elephant and sales skills. In addition, the focus is on your creativity in setting up plans with excellent execution to achieve the turnover objectives (sell-out). You are also responsible for all points of sale so that they meet the brand standards (stock, merchandising, staff grooming in all counters).

SALES MANAGEMENT

• Pursues turnover objectives (sell-out) through all tools and support obtained.

• Weekly Sell-out days to support turnover objectives in store (50-75% weekly).

• Monitor and report turnover results (sell-out) and set up action plans.

• Provides insight into potential opportunities for the brand.

• Maintains the general relationship and communication with the Store Managers and the Drunk Elephant beauty experts.

• Follow up sell-out targets and results with Store Managers and the Drunk Elephant beauty experts.

• Assists the Sales Manager with the preparation of internal sales reports and external processes (including orders).

COACHING, TRAINING & EVENTS

• Coaching on the job of the Drunk Elephant beauty experts in all Drunk Elephant points of sale.

• Organizing all Drunk Elephant training events (in-store, on location and in training centers) in line with all international brand guidelines.

• Collaborate with International Education team on developing and facilitation of retailer training events

• Ensures that all points of sale are in line with the brand standards (stock, merchandising, staff grooming in all counters).

• Follow-up of the marketing activation plan in store (in-store follow-up of product launches, promotions and setting up special events).

• Attending annual Train the Trainer sessions with the International Education team.

• Monthly feedback reports to the International Education team (reporting on education activity and sharing of KPI and best practices to International Education team)

• Follow up and monitor the Drunk Elephant training budget.

PROFILE / EXPERIENCE

• Experience within the selective cosmetics / beauty industry and skincare.

• At least 5 years of experience in a (field) sales position in the retail / point of sales environment.

• 1-2 years of experience in managing/coaching a sales/field team.

• 1-2 years of experience as trainer and organizing training events.

OTHER SKILLS / CRITERIA

• Commercially minded and results-oriented.

• Creatively; has an eye for new opportunities and knows how to translate this into plans and execution.

• Personal skills: good negotiator and focused on priorities.

• Being able to transfer knowledge well to others.

• Very well organized and structured.

• Very proficient with office; Powerpoint, Excel, Word and Outlook.

• Good communication skills in Dutch and English (fluent level, oral and written).

• Full-time position / 5 days a week / flexible / at least 3 Saturdays a month.

• Driving license B.