Chef de Produit Marketing Opérationnel Fragrances EMEA CDD H/F

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Date: 4 avr. 2024

Lieu: Paris, J, FR

Entreprise: Shiseido

 

Product Manager

Chef de Produit Marketing Opérationnel Fragrances EMEA

CDD 6 mois

 

ORGANISATION

 

  • Reports to : Operational Marketing Brand Manager Fragrance EMEA
  • Management: Intern
  • Job Location: Paris CSH
  • Contract type: CDD à pourvoir de suite jusqu’au 30 Septembre 2024

 

MISSION

 

The Product Manager works closely with the Brand’s Business Development team, merchandising, trade marketing & finance experts at RHQ, and in close collaboration with the Product Managers for the Brands in the affiliates. In charge of a rich portfolio of 2 Brands: Zadig & Voltaire and Serge Lutens for the EMEA affiliates.

 

MAIN RESPONSIBILITIES

 

Development of the operational marketing strategy for Zadig & Voltaire and Serge Lutens in the EMEA region, in partnership with Brand Manager:

  • Working in close partnership with the Brandholder & N+1, develop the international marketing strategy for the region, respecting the Brands positioning whilst adapting the strategy to the different position of the brands within the various markets
  • Be the voice of the region with the Brandholder, ensuring that local operational marketing needs are met and on time
  • Build Brand image in the region especially on Serge Lutens

 Oversee & facilitate operational marketing implementation in the region

  • Ensure the implementation of the agreed marketing strategies in the region
  • Coach, challenge & accompany affiliates’ strategies, arbitrating with N+1 when needed
  • Monitor markets’ performance on launches, ensuring they are aligned with KPIs
  • Track monthly performances to identify risk and opportunities
  • Formulate forecast projections & analyze & challenge market forecasts
  • Liaise with logistics & purchasing departments to defend markets’ needs

 

PROFILE

 

Graduated from a Business school or equivalent, you have a minimum of 2 years of marketing experience in selective distribution, fragrance is a must have, ideally with strong working knowledge of at least one of the key European markets & their key retailers.

A good understanding of the fragrance market is a must.

Anglais is required.

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