Senior Manager, Demand Planning

Date:  May 27, 2023
Location:  New York, NY
Company:  Shiseido

Job Summary:

As one of the central pillars of the S&OP function within Shiseido Americas, this role is responsible for driving continuous improvement of regional demand planning (Shiseido & Cle de Peau Beaute).  This role is responsible for leading best-in-class demand consensus processes with key US leadership and regionally to ensure the demand plan is aligned to each market’s business ambition and financial targets, while ensuring key supply chain metrics are met (service, inventory, excess & obsolete reduction and forecast accuracy). Further, this role will be instrumental in driving close team collaboration with our key US commercial team, our key retail partners, and company-owned retail boutiques and E-comm through new and existing demand processes.


In this role, the ideal candidate is expected to have effectively led teams of demand planners and possess management skills to ensure segmentation of demand planning duties across the team is efficient and relevant to the broader US demand consensus process. Also, the candidate should have demonstrated ability to utilize and deploy the full functionality of SAP IBP’s demand planning module, leveraging its capability to improve collaboration across teams both in the US and regionally, to further unlock value within SAC operations and continue to fuel the brand’s growth.  


The candidate should have expertise in demand planning business process and a proven track record of successfully deploying and implementing improvements to existing demand processes and ways of working within an established business unit or market. In addition, the candidate should possess an understanding of statistical forecasting methods, with prior experience in historical data cleansing and applying best-fit models to optimize forecast accuracy across varying demand seasonality and volatility.


In addition to the core business, the candidate must have direct experience creating innovation forecasts at granular sku retailer combinations in monthly buckets, aligning and managing the input assumptions during the entire course of launch planning from initial feasibility assessment through to shipment.  This is a core requirement and input into the new product development process, which is critical to deliver innovation to market.

Experience working with the supply organization to understand the risks to future supply is also a key consideration, as this role will work closely with the supply teams to ensure supply risks are appropriately mitigated.

The candidate should have familiarity with enterprise advanced planning tools (APO, i.e. SAP IBP, Logility, JDA Manugistics, etc.). Prior SAP IBP or APO experience is a major PLUS.


Primary Duties & Responsibilities: 

  • Lead monthly demand review/consensus meetings with leadership in US sales, marketing and finance teams to ensure reconciliation of demand to business needs and financial plans
  • Collaborate with key US retailers and sales teams to gain alignment with retailer forecasts and specific programs and events
  • New innovation forecasting end-to-end for US domestic and regional affiliates
  • Attend incoming supply review meetings to understand and communicate risks to demand and orders
  • Lead demand planning agenda in monthly executive S&OP and related meetings
  • Leverage and coach the demand planning team in creating & updating item level forecasts for brand portfolio comprising 1000+ finished good SKUs (per
  • Ad-Hoc analysis, Budget Exercises, Add Delete Process
  • Some coordination with Global HQ (Japan) requiring calls in the evening


Working Relationships/Key Stakeholders:

  • US brand sales, marketing, and finance teams
  • Region & Affiliate operations teams
  • SAC supply chain team
    • S&OP supply team
    • NPD, New Product Development
    • Affiliate Customer Service
    • Master Data Management (MDM)


Financial Accountability 

  • Forecast Accuracy
  • Demand Plan vs Plan/LE alignment
  • Total Inventory $ and DOH
  • Service Fill-Rate (Missed $)
  • Excess & Obsolete inventory in-flow (E&O prevention)


Qualifications & Competencies: 

  • 4-year bachelor's degree required
  • Major in Engineering, Supply Chain, Finance, or related field a PLUS
  • 5-7 years experience in demand planning (prestige, mass beauty or CPG preferred)
  • Relevant S&OP, supply chain, data analysis, or other business planning experience a PLUS
  • Demonstrated ability to lead meetings to drive actions and accountability across cross-functional teams. 
  • Demonstrated ability to communicate complex topics clearly and concisely to peers and senior leadership
  • Demonstrated ability to quickly adapt in a highly collaborative environment, a team player, fit with the brand and culture
  • Advanced excel skills : demonstrated ability to quickly manipulate large raw data sets to produce reporting that is intuitive and easy to read/understand, advanced formulas and pivot table, and macros knowledge a MAJOR PLUS
  • Power Point: demonstrated ability to summarize analysis into slides appropriate for distribution across the organization/management


Trust 8 Competencies

Below is a list of Trust 8 Competencies designed to help employees at Shiseido Americas succeed as the company continues to evolve and innovate.

  1. Think Big: Adapt a big-picture perspective. Deliver new values through creativity.
  2. Take Risks: Embrace Risk, Practice “Trial and Error and Trial”.
  3. Hands On: Consider Front-line realities when making decisions. Take the lead from end to end.
  1. Collaborate: Leverage the diverse capabilities of colleagues.
  2. Be Open: Create an environment that encourages everyone to speak up.
  3. Act with Integrity: Be sincere and humble at all times.
  4. Be Accountable: Commit to the goal. Take accountability for the execution.
  5. Applaud Success: Create a culture that celebrates success.




Shiseido is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law

Salary (Min-Max):  109,224 - 150,183

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Job Segment: Demand Planner, Supply Chain, Supply Chain Manager, Marketing Manager, Product Development, Operations, Marketing, Research