Assistant Manager - Marketing, SHISEIDO and IPSA
Job Responsibilities:
- Take lead of brand communications, social content and trade marketing strategies
- Plan and formulate effective social communication strategy (Facebook, Instagram) platforms to amplify brand visibility with excellent implementation on brand and campaign communication
- Foster robust local partnerships and collaboration opportunities with influencers, potential business allies, and local entities to amplify campaign key messages, increase brand awareness and visibility to accelerate new customer acquisition
- Implement trade marketing and store business building strategies, to plan promotional tactics and engage in collaborative efforts with trade/mall partners to optimize sales opportunities and acquire new customers.
- Manage OMO activations to engage the target audience through an Omni-channel and retailtainment experience to drive traffic and conversions
- Take charge of makeup category strategy formulation and implementation
Job Requirements:
- Degree holder in Marketing or relevant disciplines
- Minimum 5-6 years of experience in brand communication, social content creation and trade marketing, preferably in beauty industry
- Good communication and content writing skills;
- Able to handle multi-tasks, work under pressure, meet tight deadlines and good team player
- Good command of both spoken and written English and Chinese
Job Segment:
Social Media, Marketing Manager, Assistant Manager, Manager, Marketing, Management