Assistant Content Communications Manager, NARS

Date:  Sep 20, 2022
Location:  Hong Kong
Company:  Shiseido
Country/Region:  HK
Custom Field 4:  Employee (Permanent)
Company:  Shiseido

The Role

Reporting to Senior Marketing Manager, the incumbent will be responsible for developing and implementing PR and content strategy with strong knowledge and experience in the cosmetic and beauty industry. You will work closely with the team to identify valuable brand opportunities through creative content, media partnership and press events to drive high level of buzz and maintain a positive image for the brand.


Job Responsibilities:  

  • Work with a multi-functional team and agency partners to develop and engage a long-term relationship with media and influencer to build strong brand presence and awareness
  • Identify and develop collaboration with influential content partners to increase brand credibility and exposure 
  • Develop and execute a diverse, engaging, innovative and impactful content and communication strategy to reinforce brand equity and differentiation.
  • Manage the preparation and organization of communications and content production calendar and workflow, from visioning through execution and reporting
  • Drive brand communication content angle, work closely with different discipline of marketing team to develop robust marketing communication theme and key content
  • Gate-keep on brand’s tone of voice through synergizing content on overall marketing communication across digital and social media channels
  • Monitor Beauty Products PR performance and consolidate reports, including social media campaign, editorial and competitive intelligence on regular basis to adjust communications for remaining competitive and ahead of the market

Job Requirements:

  • University graduate in Journalism, Public Relations, Communications, or relevant disciplines
  • With a minimum of 6 years experience in PR, content marketing and media relations, preferable from beauty or retail Industry
  • Strong media and KOL network.  Able to deliver engaging, customer-focused marketing content
  • Great content articulation skill with eye for details and aesthetics
  • Digital savvy and active explorer of new social and digital content trend
  • Personally passionate about beauty & cosmetics
  • Excellent communication and interpersonal skills
  • Good command of both written and spoken Chinese and English
  • Great team player with “can-do” attitude
  • Proficient in MS Office applications and Chinese word processing





What’s on offer:

Be part of a growing global organization with a portfolio of around 16 brands, competitive discretionary bonus, quarterly free goods across brands, medical benefits, birthday leave, flexible working hours, wellness benefits, learning sponsorship, and more.



Please apply with your latest resume stating your notice period, current and expected remuneration package.  We regret that only shortlisted candidates will be contacted. 


Shiseido Hong Kong is an Equal Opportunities Employer. All applications received will be treated in strict confidential and be used exclusively for employment purpose only. 


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