Shiseido Training Manager

Date:  Aug 14, 2026
Location:  Ho Chi Minh
Company:  Shiseido

Planning (20%)

  • Propose education strategies based on approved Brand business plan.
  • Review and approve annual localized training programmes for Counter Chief, Shift Leaders, Beauty Consultants.

Sales target & ensure profits (25%)

  • Ensure the delivery of new product training before products available to sell at counter.
  • Review working flow, BCs dialogue, and demonstration of all retail programs to ensure effective implementation at counters for monthly, ad-hoc or retargeted marketing activities.
  • Coordinate with Sales and Marketing teams to create activities to achieve sales target.
  • Give input to Marketing team in localized marketing initial plan to prepare for Season/Initial ordering, following Marketing brief of HQ directions.
  • Manage training budget and tester budget. Adjust if needed and find ways to optimize budget to achieve brand’s profits.
  • Allocate and manage training budget for monthly, quarterly and yearly activities, following training calendar.
  • Ensure sales force is well trained before new counter / sales channels set up.
  • Review training ROI and take actions to improve.

Productivity (10%)

  • Review all training programs to ensure alignment with HQ directions, local marketing plan and training schedule.
  • Initiate new training approaches or methods to suit different groups of sales force.
  • Provide formal compliance trainings if needed to all employees and customers.

Customers and other external relationships (5%)

  • Establish and maintain quality relationships to external partners, agencies, VIP customers. Proactively take appropriate actions to market needs and provide win-win solutions to partners.

Human Resources Development (15%)

  • Set individual key performance indicators for direct reports and manage their performance to ensure team is performing on track.
  • Coordinate with Brand Manager and HRBP in people related matters of direct reports (e.g. staffing, performance management, recognition & rewards.)

Building organizational strength (5%)

  • Proactively collaborate with other team members in SSD brand and other departments to achieve common goals.
  • Assess brand or cross-functional working process and adjust where necessary to ensure that resources are appropriately utilized.

 Others (5%)

  • To execute projects or other assignments as requested by the Company or Brand Manager
  • Support in above the line marketing activities when needed: provide and review PR concept/ ideas, represent Brand as speaker in PR events or interviews, design flow of PR events, etc.

*Qualifications and experience

  1. Required diploma and/or level of professional experience:
  • University BA graduate.
  • 5 years or more in Retail or Education positions at management level. 
  • 3 years or more in cosmetics industry.
  1. Required skills:
  • Be able to conduct training.
  • Good communication in English and Vietnamese
  • Ability to inspire others with brand or product stories
Salary (Min-Max): 


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