Public Relations Manager

ABOUT SHISEIDO

Who we are ?

As the first cosmetics company from Japan, ranked as the 5th most important company in the global beauty industry, Shiseido embodies absolute excellence in skincare, makeup and fragrances. The company was founded in 1872, and celebrated its 150th in 2022.

With its products being ever more innovative and modern, the Group’s brands are distributed in over 120 countries. With 36 000 employees worldwide, Shiseido generated over 6,7 billion dollars in 2023.

Guided by the mission « Beauty Innovations for a Better World », Shiseido’s employees are driven by values descending from the company’s unique legacy: « People First », « Diversity », « Art & Science », « Japanese », « Uncompromising Quality » and « Omotenashi ».

Shiseido Switzerland, based in Geneva, handles the distribution of the following brands on the Swiss market :

Prestige brands : Shiseido Ginza Tokyo, Clé de Peau Beauté and Gallinée

Fragrances brands : Issey Miyake, Narciso Rodriguez, Serge Lutens  and Zadig&Voltaire,

US brands : Nars and Drunk Elephant

ABOUT THE ROLE

To enhance our local marketing team, we are seeking a trilingual Public Relations Manager.

The primary responsibilities include:

• Developing and implementing the communication and PR strategy for Switzerland in collaboration with the regional headquarters.

• Overseeing the execution of the action plan and ensuring the organization and coordination of all public relations activities, including the operational aspects for all nine of our brands distributed in Switzerland.

• Ensuring the distribution and dissemination of product information to the press and influencers.

• Managing paid partnerships with influencers.

• Organizing and supervising the development of events for the press and influencers.

• Handling media and interview requests.

• Developing reports and assessments of the actions taken, both online and offline.

• Maintaining a deep understanding of industry trends and making appropriate recommendations regarding the communication strategy.

• Managing the PR budget.

You will report directly to the Marketing Director.

YOUR PROFILE

• A higher education degree in communication or marketing (Master's degree or equivalent qualification).
• Bilingual in French and German, with excellent proficiency in English.
• A minimum of 5 years of experience in a similar position.
• Excellent mastery of communication and multimedia tools.
• Exceptional organizational skills, rigor, and attention to detail.
• Strong interpersonal skills, dynamism, and adaptability.
• Interest in the field of beauty

Activity rate 100%

Starting date : July 1st or to be agreed.

Location : Geneva